Our proven 5 stage "Marketing Funnel" provides you with the basis for a tactical, goal-oriented marketing action plan, whatever your objectives may be.

Grow your customer base

Increasing sales and sales revenue is almost always a key corporate objective. Whether your goal is short term gain or long term growth, Blaze Marketing's strategic planning can help you capitalise on a market opportunity to generate maximum sales.

Retain customers

It takes a lot of energy and expense to acquire new customers, so it's important to retain them, and rely on the continued revenue stream. We can help you identify which customer groups are most profitable, and provide you with a strategic plan to retain their loyalty and defend your customer base.

Expand into new markets

Does your product or service translate to a different market from the one you are currently in? In tough times it's wise to spread business risk by operating in more than one marketplace. With a little innovative thinking from Blaze Marketing, you can potentially alter your brand and communications strategy and expand your business proposition to a new group of customers. We can help take your business in new directions so you can provide longevity and stability for your company.

Mergers, acquisitions and corporate re-structuring

Acquiring another company to grow your business is one way of rapidly increasing your market share, but managed poorly it can have negative results. Blaze Marketing has many years of experience in strategic marketing planning of company mergers, re-branding, acquisitions and sell-offs, with the consequent brand consolidation and management. We can guide you through the best ways to communicate with your customer base and employees to ensure that your brand continues to be a success in the wake of significant corporate re-structuring.